Launch your brand

Your brand. Our doctors. Your patients.

For coaches, trainers, creators, gyms, studios, wellness brands, and med spas without a prescriber. You bring the audience. Licensed physicians decide on treatment, and our pharmacy ships, under your name.

Includes everything in Prime Clinical.

Woman recording herself with a phone on a tripod and a ring light

Features and benefits

What you get

Includes everything in Prime Clinical. These are the pieces added when you do not have your own prescriber and want a brand, a website, licensed physicians, and pharmacy shipping.

  • Your website and domain

    You get a custom website on your own domain, under your name.

  • Your name on the portal

    Your logo and colors show on the site, the patient portal, and patient emails.

  • HIPAA-compliant hosting

    Patient information is hosted on AWS on a HIPAA-compliant platform, with signed business associate agreements.

  • Team access

    Add the people who work with you, and choose what each person can see.

  • Licensed physicians

    Licensed physicians in all 50 states review each patient and decide on treatment, so you do not have to hire them.

  • Pharmacy shipping

    When a licensed physician prescribes, a licensed US pharmacy can ship to all 50 states.

  • Follow-up emails

    Patients receive welcome notes, shipping updates, check-ins, and refill reminders by email.

  • Your prices

    You choose what patients pay, and you can create promo codes.

  • LegitScript prep

    A prep kit helps you get ready for LegitScript. Their fees are separate, and they make the approval decision.

In practice

How the work looks

Three people seated around a table with a closed laptop, an open notebook, a coffee cup, and a plant

Decide the brand in the room

Name, colors, and the words patients will see are settled around the table before a page goes up.

Smiling clinician in a white coat holding a tablet and waving

The white coat is not yours to hire

A licensed physician is the person on the visit, and treatment stays their decision.

Hands passing a navy box on a ledge

The order changes hands

A packed navy box is passed along. The patient is not sent out to find a pharmacy.

How it works

What happens next

  1. 01

    Put the site up

    The website goes live on your domain, under your name.

  2. 02

    A licensed physician reviews

    A licensed physician decides whether treatment is appropriate.

  3. 03

    The order ships

    A licensed US pharmacy ships what was prescribed.

  4. 04

    Email follows

    Welcome, shipping, and refill notes go out by email.

Everything included

Everything included

Open a group to read every item in this package.

What your licensed physicians can prescribe

Licensed physicians in all 50 states decide what is appropriate. Our licensed US pharmacy partner ships to all 50 states.

Woman walking on a sunny waterfront path

Weight loss / GLP-1

Medical weight-management programs built around GLP-1 and GIP/GLP-1 medications, with licensed physician follow-up and refill reviews.

  • Semaglutide
  • Tirzepatide
Couple laughing together on a sofa at home

Men's health

Erectile dysfunction treatment and hormone therapy for men, reviewed by a licensed physician.

  • Sildenafil generic
  • Tadalafil generic
  • Hormone therapy for men, managed by a licensed physician
Woman in her fifties sitting by a bright window

Women's health / menopause

Hormone support for perimenopause and menopause, in the form that fits each patient.

  • Estradiol gel
  • Estradiol vaginal cream
  • Estradiol patch
  • Estradiol tablets
  • Progesterone capsules
Indoor head-and-shoulders portrait of a woman with long dark hair

Hair loss

Oral options for thinning hair and hair loss.

  • Minoxidil tablets
  • Finasteride tablets
Plain unbranded supplement bottle and a glass of water

Wellness

Vitamin B12 injection when a licensed physician determines it is clinically appropriate.

  • Vitamin B12 injection

Every prescription is at the licensed physician’s discretion, after a medical evaluation. Not every patient will qualify for every medication, and availability can vary by state.

Compounded items are prepared by a licensed pharmacy for the individual patient.

Which packages include this catalog: Prime Brand and All-Inclusive include our licensed physician network and pharmacy catalog. With Prime Clinical, your own licensed physicians prescribe through DoseSpot e-prescribing to DoseSpot's pharmacy network. Prime's pharmacy is not included.

Prescribing
  • E-prescribing from the chart

    Licensed physicians send prescriptions electronically from the chart.

  • Prescription writing

    Licensed physicians write prescriptions in the chart and attest to medical necessity.

  • Refill review queue

    Refill requests sit in one queue for licensed physician review.

Patient experience
  • Online medical intake

    A guided intake collects what your licensed physicians need, and patients can update it later.

  • Passwordless secure login

    Patients sign in with a secure one-time email link.

  • Patient dashboard

    One home screen for status, next steps, orders and messages.

  • Visit scheduling

    Patients pick a time from a personal link, reschedule on their own, and get confirmations and reminders.

  • One-click video visit

    Patients join from a secure link and give telehealth consent on file.

  • Secure messages

    Patients message the care team in a private inbox.

  • Refill and care requests

    Patients request refills or a follow-up from the portal.

  • Health records and protocols

    Patients see prescriptions, protocols and health records in one place.

  • Side-effect reporting

    Patients can report side effects so the care team sees them.

  • Consents on file

    Telehealth consent is stored with the record.

  • Membership self-service

    Patients update a card, view invoices, cancel online, or pause a plan.

  • Urgent-symptom check

    Urgent warning signs point the patient to emergency care or a clinician.

  • Portal on any device

    The patient portal adapts to phones, tablets and desktops.

Licensed physician workspace
  • Licensed physician work queue

    Your licensed physicians see assigned intakes and can approve, ask for more information, decline, or request a video visit.

  • Intake and Rx review

    Intakes and orders waiting on a prescription sit in shared inboxes.

  • Full patient chart

    Overview, medications, problems, allergies, vitals, visits, orders, documents and the original intake.

  • Pre-visit brief

    A short summary is ready before each visit.

  • Visit notes with sign-off

    Licensed physicians document each visit and sign it.

  • Chart updates

    Licensed physicians update problems, medications, allergies, documents and treatment plans in guided forms.

  • Care-team task inbox

    Patient questions and refill requests land in the task inbox.

  • Secure licensed physician messaging

    Replies stay in the record.

  • Video visit room

    Secure video with consent, the chart and the pre-visit brief beside the visit.

  • Calendar and availability

    Licensed physicians set availability and manage rescheduling.

  • License and state settings

    Licensed physicians keep state licenses on file, and a license counts only while it is valid.

  • Coverage view

    See where your own licensed physicians hold a license and how intakes are routed.

  • Licensed physician groups

    Licensed physicians can work in groups with shared rosters.

  • Notifications

    New assignments and updates sit in one feed.

  • Workspace on any device

    The licensed physician workspace adapts to any screen.

Checkout and payments
  • Patient checkout

    Patients enroll and pay by card.

  • Payment processing and reconciliation

    Payments are matched to orders.

  • Renewals, refunds and disputes

    Those payment events are recorded with the order.

  • Declined-treatment refund

    If your licensed physician declines treatment, the refund is processed and the patient is notified.

  • Merchant account setup

    Merchant account setup is handled with you during onboarding.

Your website and admin
  • Admin desk

    Patient and order views in one secure desk.

  • Support inbox

    A shared inbox for patient email.

  • Onboarding checklist

    Launch steps are tracked with you during onboarding.

Compliance and security
  • HIPAA-compliant platform

    Patient data runs on a HIPAA-compliant platform with signed BAAs, including AWS.

  • Partner BAA

    A signable partner business associate agreement.

  • Hosted on AWS

    Encrypted, firewalled hosting with a private network and no public IP on the app or database.

  • Amazon Aurora PostgreSQL

    Encrypted and private, with a standby instance, auto-scaling capacity and 35-day backups.

  • AWS WAF and rate limits

    AWS-managed rule sets block common attacks, and floods from a single IP are rate limited.

  • Encryption

    TLS 1.2/1.3 in transit. Encryption at rest with AWS KMS keys that rotate, including database, files and logs. Sensitive fields are encrypted again inside the app.

  • Locked-down file storage

    Files sit in encrypted storage with public access blocked.

  • Secrets kept out of the code

    Passwords and keys are injected at runtime.

  • Two-factor login

    Two-factor login, a fresh login for sensitive actions, and role-based access.

  • Audit trail

    Access to patient records is logged.

  • Brand-to-brand data isolation

    Your patients and data are walled off from other brands on the platform.

  • Locked legal pages

    Terms, privacy, telehealth consent and payment terms.

  • Records retention and export

    Medical records follow a retention schedule and can be placed on legal hold. Your patient data can be exported.

  • Staging, then production

    Releases are verified in staging, then promoted. Deploys roll back if health checks fail.

  • Scanned images and tests

    Container images are scanned, and automated tests run on proposed changes.

  • Identifiers removed before AI

    By default, patient identifiers are removed before text is sent to an AI tool.

Licensed physicians
  • Licensed physician network

    Licensed physicians in all 50 states review every patient and decide on treatment. You do not recruit or credential them.

  • State-matched assignment

    Each intake goes to a licensed physician in the patient's state.

  • Credential reminders

    Licensed physicians are reminded before a credential expires.

  • State telehealth rules

    Telehealth rules for all 50 states are tracked and reviewed by medical leadership.

  • Intake and screening rules

    Structured questions route each patient to the right next step for licensed physician review.

  • Refund when treatment is declined

    If a licensed physician declines treatment, the refund follows the published policy and the patient is emailed.

Pharmacy and fulfillment
  • Licensed US pharmacy partner

    Our licensed US pharmacy partner ships to all 50 states.

  • State-license pharmacy matching

    Each patient is matched only to pharmacy options licensed in their state.

  • Medication formulary

    A ready formulary, with interaction checks and refill safety rules, so a refill is released or sent back for licensed physician review.

  • Compounding documentation

    When a compounded prescription is used, it is tied to a documented, patient-specific clinical need and a licensed physician sign-off.

  • Controlled-substance safeguards

    Controlled substances are blocked from automated paths.

  • Orders to the pharmacy

    Approved orders go to the pharmacy system with status sync back.

  • Backup pharmacy route

    A second pharmacy route is ready if the primary option cannot fill.

  • Order tracking

    Every prescription becomes a tracked order, with prescription documents generated for the order.

  • Shipped and delivered notices

    Patients hear when an order ships and when it arrives.

Brand and website
  • Custom website on your domain

    A custom-designed website on your own domain, with SSL.

  • Core pages

    Home, programs, how-it-works, FAQ, about and contact.

  • Program pages

    Program pages for weight loss, men's health, women's health, hair loss and wellness. Clinical content stays locked.

  • Legal pages

    Terms, privacy, telehealth consent, payment terms, notice of privacy practices, and auto-renewal terms.

  • Assessment buttons

    Calls to action open the patient intake. Returning patients can sign in from the site.

  • Mobile-responsive design

    Pages adapt to phones, tablets and desktops, with search titles, descriptions and a sitemap.

  • Brand editor

    Update your logo, colors, photos and copy. Clinical, pharmacy and legal lines stay locked.

  • Brand setup from your current site

    Logo, colors and the email sender can be pulled from the site you already have.

  • Your name on the portal and email

    Your logo and colors carry across the site, the portal and patient emails.

  • Pixel hooks

    Pages are ready for ad pixels and conversion events.

Patient follow-up
  • Welcome and what-to-expect

    A branded welcome and a note on the next steps after someone joins.

  • How to take the medication

    Plain-language instructions for the medication the licensed physician prescribed, plus a note before the first dose.

  • Shipment email

    Patients are told when medication is on the way.

  • Check-ins

    Check-ins ask how the patient is feeling and give a way to report side effects.

  • Dose-step reminders

    Patients are reminded when their licensed physician changes the dosing schedule.

  • Refill and renewal reminders

    Reminders go out before the next shipment, and renewals route back for licensed physician review.

  • Side effects to a licensed physician

    Reported side effects are routed to a licensed physician queue.

  • Abandoned intake and checkout

    People who stop during intake or checkout get a nudge by email.

  • Failed payment and expiring card

    Patients are asked to update a card before care is interrupted.

Tools and training
  • AI visit notes

    Draft visit notes for the licensed physician and a plain-language visit summary for the patient.

  • Live visit assist

    A real-time assistant during the visit surfaces relevant chart details for the licensed physician.

  • Your prices and promo codes

    Set your patient prices and create promo codes yourself.

  • Revenue and payouts

    See sales and payouts in one place.

  • Team seats and roles

    Add team members with the access each role needs.

  • Training academy

    Step-by-step training for you and your team.

LegitScript prep
  • LegitScript prep kit

    A step-by-step kit for getting ready for LegitScript certification. LegitScript’s fees are not included. You pay those fees to LegitScript, and approval is LegitScript’s decision.

  • Marketing copy check

    Site copy is checked for unsupported claims before it publishes.

Price

Prime Brand

Pay $10,000 setup today. $750/month starts on day 31.

LegitScript’s fees are not included in any package. Ad spend is paid by you directly to the ad platforms.